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From its 1996 founding, the Colorado Business Group on Health operated as a traditional membership organization, providing business and public agencies with networking, education and special programs focused on workplace health concerns such as insurance costs. In exchange, those members paid annual dues.
But in an economy where public-sector organizations and companies are more reluctant to join organizations, the CBGH, like many similar groups, is having to evolve. And on Wednesday it is expected to roll out a product that could redefine it and the services it provides at its largest annual gathering, the Colorado Culture of Health conference at the Colorado Convention Center.
This new effort comes just as Donna Marshall, the only executive director the organization has ever had, gets ready to retire later this year.