CBGH 2019 Annual Forum-Creating a Value-Based Healthcare Market-What Employers Can Do

On May 9th the Colorado Business Group on Health brought together employers and financial staff in a multi-dimensional Forum to provide specific solutions for improving healthcare value.

Health care spending – and oftentimes outcomes – harm our workers, families, companies, communities and our economy.   Yet healthcare’s consistent inefficiency and inconsistent effectiveness result inevitably from how the US healthcare market has functioned for decades.  High prices and variant outcomes – all opaque and largely unknown – are the direct results of how healthcare has been bought and sold.   Transforming such outcomes so as to optimize quality for employees and affordability for both employee and employer will require transforming:

  • How we purchase and contract for health services.
  • How we provide health benefits for enrollees.

Forum Purpose:

To provide specific solutions for improving health care value by bringing together senior HR/Benefits and Finance staff in a multi-dimensional, multi-year plan strategic benefits plan.

Morning Keynote Speakers:


“Creating Effective Health Care Markets: What Employers Can Do”   

David Blumenthal, MD, President, Commonwealth Fund


The Road to Affordable Care: Aligning the Public & Private Sectors”

 Kim Bimestefer, Executive Director, Health Care Policy & Finance, State of CO


Lunch Speakers:


“Healthcare in Colorado:  The Role of the State”

Dianne PrimaveraLt. Governor, State of Colorado 


“Measuring Variation in Hospital Performance”

Shane Wolverton, Senior Vice President, Corporate Development, Quantros


Attending employers included:

  • CFOs
  • Purchasing officers & managers
  • VP/Directors of human resources
  • Benefits managers
  • Health plan consultants
  • Third party administrators
  • Health plans
  • State, county & city health policy experts
  • Pharmaceutical company policy experts





BlueCross BlueShield



Date And Time
Thu, May 9, 2019
7:00 AM – 5:00 PM MDT

Hilton Denver Inverness Hotel
200 Inverness Drive West
Englewood, CO 80112


Forum sponsorship is an utmost opportunity to promote your company/organization’s commitment to providing and contributing to health benefits in a manner that optimizes the outcome for the employee and affordability for both employee and employer.

Benefits of sponsorship include:

  1. Promoting your company/organization as an investor in health benefits.
  2. Supporting the healthcare of all Coloradans.
  3. Showcasing your products and services to Forum attendees.
  4. Driving traffic to your company/organization through the Forum app, website, print, electronic communications and social media.
  5. Connecting directly with Forum attendees through exhibiting and networking.

Click Here to Download our Sponsorship Packet

Reserve your Space

To reserve your Space or Learn More:

Contact Bonnie Martin bonnie.martin@cbghealth.org or Lisa Slavinski lisa.slavinski@cbghealth.org

Questions Regarding the 2019 Conference?

    Download Agenda

    6:30 am

    Registration Opens
    Alpine Ballroom Foyer

    7:00 am – 8:00 am

    Networking Breakfast

    8:00 am – 8:10 am

    Welcome & Opening Remarks

    Let’s Fix the Problem, Not Blame
    Robert Smith, MBA, Executive Director, CBGH

    8:10 am – 9:00 am

    Morning Keynote Session

    Opening Remarks & Introduction of Keynote Speaker

    Creating Effective Health Care Markets: What Employers Can Do
    David Blumenthal, MD, President, The Commonwealth Fund

    9:00 am – 9:45 am

    The Road to Affordable Care: Aligning the Public & Private Sectors
    Kim Bimestefer, Executive Director, Dept. of Health Care Policy & Finance, State of Colorado

    9:50 am – 10:40 am

    Solution Sessions

    Track 1:  Value-Based Purchasing Solutions

    Session A

    Pricing: Why Hospital Pricing Should be Benchmarked:  Montana’s Experience
    Marilyn Bartlett, Special Projects Coordinator, State of Montana Commissioner of Securities and Insurance

    Track 2:  Value-Based Benefit Design Solutions

    Session B

    Engaging Employees in Benefit Design Decisions

    10:40 am – 11:10 am

    Refreshment Break & Exhibitor Showcase

    11:10 am – 11:50 am

    Solutions Sessions

    Track 1:  Value-Based Purchasing Solutions

    Session C

    Building a Network Using Quality Metrics
    Jeff Bernhard, President, Continental Benefits
    Shane Wolverton, Senior Vice President, Corporate Development, Quantros

    Track 2: Value-Based Benefit Designs Solutions

    Session D

    Using Bundled Payments to Drive Quality & Affordability
    François de Brantes, Ph.D., Sr. VP, Commercial Business Development, Remedy

    11:50 am – 1:30 pm

    Lunch Program & Keynotes Speakers

    11:50 am- 12:15 pm


    12:15 pm- 1:00 pm

    Healthcare in Colorado: The Role of the State
    Dianne Primavera, Lt. Governor, State of Colorado

    1:00 pm – 1:30 pm

    Measuring Variation in Hospital Performance
    Shane Wolverton, Senior Vice President, Corporate Development, Quantros

    1:30 pm – 2:00 pm

    Break in Exhibit Hall

    2:00 pm – 2:50 pm

    Solution Sessions

    Track 1:  Value-Based Purchasing Solution

    Session E

    How Colorado Employers Could Form Purchasing Alliances
    Claire Brockbank, Principal, Segue Consulting

    Track 2:  Value-Based Benefit Design Solution

    Session F

    Uncovering Return on Investment in Health Benefits Management
    Jennifer Fairman, Benefits Manager, Larimer County CO
    Sam Redmond, Vice President Healthcare Bluebook

    3:00 pm – 3:50 pm

    Panel Discussion

    Creating Effective Markets:  What’s Needed in Colorado?

    Moderator: David Blumenthal, MD, President, Commonwealth Fund

    Panel Members:

    • Marilyn Bartlett, Special Projects Coordinator, State of Montana Commissioner of Securities and Insurance
    • Kim Bimestefer, Exec. Director of HCPF, State of CO
    • Michael Conway, Commissioner of Insurance, State of CO
    • Adela Flores Brennan, Exec. Director, CO Consumer Health Initiative
    • Colorado Senator Joann Ginal, D14, Larimer County
    • Kevin Patterson, CEO, Connect for Health Colorado
    • Health Plan TBA

    4:00 pm – 5:00 pm

     Reception in Exhibit Hall

    5:00 pm

    Conference Adjournment


    Marilyn Bartlett

    Special Projects Coordinator, Commissioner of Securities and Insurance
    State of Montana

    Marilyn Bartlett is responsible for the administration of Montana’s largest self-funded health plan, with over 31,000 members.  Marilyn assumed this position in 2014, with a focus on improving the plan’s financial performance and enhancing benefit offerings.

    Marilyn was previously employed as CFO for a regional TPA firm, Controller for a Blue Cross and Blue Shield plan, and Administrative Superintendent for an international mining company and Controller for a regional CPA firm.  She graduated with a Bachelor’s Degree in Education from the University of Nevada – Reno and completed the Accounting/Finance program at Montana State University – Billings.  Marilyn earned a Certified Public Accountant, Certified Management Accountant, Certified Global Management Accountant, and Certified Financial Management designations.

    Jeff Bernhard, MBA

    President, Continental Benefits

    Before joining Continental Benefits in 2014, Jeff spent 21 years at Aetna, where he held numerous senior leadership roles during his tenure.  Most of his leadership tenure was leading teams that serviced and consulted with Fortune 100 Companies and the largest Public Entities in America. Jeff’s main focus at Aetna centered on providing transformative healthcare and benefits solution for his clients.

    Under Jeff’s leadership, Continental Benefits is demonstrating to employers how the confluence of health care innovation, savings, creativity, and superior customer service can be provided through one company. In fact, we are laser focused on redefining the industry standard for what employers, and other entities that offer coverage, should always expect. Today, he will be discussing his latest strategy, TopCare, which takes quality transparency and smarter healthcare to an entirely new level.

    Kim Bimestefer

    Executive Director, Department of Health Care Policy & Financing,
    State of Colorado|

    Kim Bimestefer was appointed by Governor John Hickenlooper to serve as Executive Director for the Department of Health Care Policy and Financing on January 8, 2018, and was also appointed by Governor Polis to continue in this role.  As Executive Director, Ms. Bimestefer oversees the operations and strategic direction of the Department, which administers Colorado Medicaid (Health First Colorado), Child Health Plan Plus (CHP+) and other Safety Net Programs.  These programs serve about 1.3 million members or about 22% of the state’s population.

    Director Bimestefer has been a senior healthcare executive for more than 25 years in not-for-profit, publicly-traded and sole-proprietorship organizations. She has been local Board Chair, President & General Manager for the Cigna Mountain States, responsible for strategy, customer satisfaction, care management, provider contracting, growth, and earnings. Prior to that role, she founded and built a $10 Billion, national division inside Cigna to serve more than 1.3 million members.

    Director Bimestefer has received numerous industry awards for leadership in business and industry: Forbes Women Leaders Issue, one of seven western region leaders recognized for exemplary business leadership, June 2016; Colorado’s 25 Most Powerful Women in Business, Colorado Women’s Chamber, 2016; Outstanding Women in Business/Healthcare, Denver Business Journal, 2015; Women of Distinction, Girl Scouts of America, 2015.

    She is also an active member of the community as a Board member of the American Heart Association, an Advisory Board member of A Precious Child, a keynote speaker and panelist on evolving health care topics, and an active supporter of healthcare entrepreneurs and innovators.

    Ms. Bimestefer earned her bachelor’s degree from Towson State University and her MBA from Loyola College of Maryland. She is also a graduate of the Wright Management Group and Darden School of Business, Executive Leadership Programs.

    David Blumenthal, MD, MPP

    President & CEO
    The Commonwealth Fund

    David Blumenthal, MD, MPP, is president of The Commonwealth Fund, a national philanthropy engaged in independent research on health and social policy issues.

    Dr. Blumenthal is formerly the Samuel O. Thier Professor of Medicine at Harvard Medical School and Chief Health Information and Innovation Officer at Partners Healthcare System in Boston. From 2009 to 2011, he served as the National Coordinator for Health Information Technology, with the charge to build an interoperable, private, and secure nationwide health information system and to support the widespread, meaningful use of health IT. He succeeded in putting in place one of the largest publicly funded infrastructure investments the nation has ever made in such a short time period, in health care or any other field.

    Dr. Blumenthal received his undergraduate, medical, and public policy degrees from Harvard University and completed his residency in internal medicine at Massachusetts General Hospital. With his colleagues from Harvard Medical School, he authored the seminal studies on the adoption and use of health information technology in the United States. He has held several leadership positions in medicine, government, and academia, including senior vice president at Boston’s Brigham and Women’s Hospital and executive director of the Center for Health Policy and Management and lecturer on public policy at the Kennedy School of Government. He served previously on the boards of the University of Chicago Health System and the University of Pennsylvania Health System (PennMed) and is recipient of the Distinguished Investigator Award from Academy Health, The Graham Prize for Health Services Research, an Honorary Fellowship from the Academy of Health Care Executives, an Honorary Doctor of Humane Letters from Rush University and  Honorary Doctors of Science from Claremont Graduate University and the State University of New York Downstate.

    François de Brantes

    Senior Vice President, Commercial Business Development

    François de Brantes serves as Senior Vice President of Commercial Business Development at Remedy Partners. He leads customer development of the Medicare Advantage, Self-Insured Employer, and Commercial Payer markets. He has spent close to two decades working to transform the U.S. healthcare system by improving incentives for providers and consumers in order to encourage value-based decisions.

    Prior to joining Remedy Partners, he served as Vice President of Altarum, a national nonprofit. From 2006 to 2016, he was Executive Director of the Health Care Incentives Improvement Institute (HCI3), a not-for-profit company that designed programs to motivate physicians and hospitals to improve the quality and affordability of healthcare delivery. The organization, which merged with Altarum in December 2017, was responsible for the Bridges to Excellence® (BTE) and PROMETHEUS Payment® programs, which compensate and reward clinicians that focus on episodes of care and performance measures.

    Prior to HCI3, François was Chief Operating Officer of the eHealth Initiative (eHI), which promotes adoption of health information technology in the U.S. He led the development of eHI’s HIE Value and Sustainability Model, a method to value services offered by Health Information Exchanges. Early in his career working in General Electric’s corporate health care department, he was involved in many strategic programs that created, connected and supported Active Consumers, and defined market mechanisms to reward providers for better performance.

    François holds a master’s degree in Economics and Finance from the University of Paris IX-Dauphine and a master’s degree in Business Administration from the Tuck School of Business Administration at Dartmouth College.

    Claire Brockbank

    Segue Consulting

    Claire is the President & Founder of Segue Consulting, a health care strategy and business development firm.  Claire has a unique skill set and perspective having designed and implemented innovative new products in a variety of health care settings. She is working with the CDC and multiple state governments on innovative collaborations with the private sector to promote mutually beneficial health and wellness strategies and has a longstanding relationship with the National Alliance of Healthcare Purchaser Coalitions to support and promote value-based purchasing. Claire is an unabashed lover of data and excels in translating data and analytics into practical business metrics.

    Claire has worked for Congress and state governments, with national and local insurance carriers and health plans, and as an executive with an employer coalition and several health care start-ups.

    Claire received an MS in Health Policy & Management from Harvard University and her undergraduate degree from Stanford University.

    Michael Conway

    Insurance Commissioner
    State of Colorado

    Michael Conway was appointed by Governor Jared Polis as the Colorado Insurance Commissioner in January 2019.  Prior to his appointment as Commissioner, he was appointed as the Interim Insurance Commissioner on January 1, 2018, by former Governor John Hickenlooper.  In his position as Commissioner, Conway serves as the chief executive of the Division of Insurance and oversees the regulation of the insurance industry in Colorado. His role brings together consumers, the insurance industry and other stakeholders to create an inclusive, firm and fair regulatory approach to all lines of insurance such as auto, health, homeowner, life, property and casualty, title and workers’ compensation.

    Prior to his appointment, Conway served as the Division of Insurance Deputy Commissioner for Consumer and Compliance Services since March 2016. In this time, he was instrumental in developing and guiding the Division’s strategies regarding health insurance during what was a tumultuous time for that industry in Colorado and the nation. He advised the previous Commissioner and the Governor’s staff regarding the possible implications of federal changes to the regulation of health insurance here in Colorado.

    Conway’s duties also entailed appearing before state legislative committees to advocate for the Division’s positions regarding insurance and its regulation. He cultivated relationships with consumer groups and the insurance industry to create a regulatory environment that helped Colorado consumers but was a fair, level playing field for the industry. He also worked within the Division to establish objectives that provided for better protection of insurance consumers.

    Before joining the Division, Conway was an Assistant Attorney General for the Colorado State Attorney General’s Office from 2010 to 2016, where he represented the Division of Insurance in all facets of the regulation of the insurance industry including mergers and acquisitions of insurance companies, insurer rehabilitation/liquidation, and producer and company licensure litigation. He served three Commissioners of Insurance during that time. While in the Attorney General’s Office, he worked with the Colorado Attorney General Pro Bono Family Law Clinic, advising clients on matters of divorce and child custody.

    Conway has also worked as an attorney for Colorado Legal Services, advocating for indigent clients regarding housing rights, homelessness prevention, evictions and subsidized housing.

    With the exception of three years he spent in Miami for law school, Conway has called Colorado home for nearly 20 years since moving to the state to attend the University of Colorado at Boulder.

    Jennifer Fairman

    Benefits Manager
    Larimer County, Colorado

    With over 13 years of industry experience, Jennifer brings a wealth of knowledge to the Benefits Team. In her daily role, she actively manages the Larimer County Employee Benefits and Wellness programs. Prior to joining Larimer County, Jennifer worked for a regional consulting firm as an account manager on their health and benefits team.  She has also worked for a national carrier on its major/national account management team. In addition, Jennifer has managed various workforce compliance audits, helped implement benefit programs for employers and developed an online enrollment solution for remote employees.

    Jennifer received her Bachelor of Science in Marketing and Human Resources Management and received a post-graduate certificate in Human Resources and Training from the University of Nebraska at Omaha.  She also holds a Certified Employee Benefits Specialist (CEBS) designation from the Wharton School of Business.  New to Colorado, Jennifer enjoys all the outdoor activities Colorado has to offer and is a huge Chicago Cubs fan!

    1. What drew you to Larimer County, as an employee or resident? My husband and I decided that rather than just vacation here every year, why not just live here! We are drawn to the natural beauty and active lifestyle that Colorado has to offer.  Every day is a new adventure.
    2. What do you hope to bring to Larimer County? Or what are you looking forward to as a Larimer County employee? I hope to continue to manage and implement innovative ideas and programs that our employees will value as part of our overall total compensation program.

    Adela Flores Brennan

    Colorado Consumer Health Initiative (CCHI)

    Adela came to CCHI from Connect for Health Colorado where she was director of community-based assistance programs and managed two statewide networks of organizations to provide outreach, education, and assistance with application and enrollment.  Adela brings nearly 15 years of experience in law and public policy in Colorado, the past seven years in health care policy.  Adela graduated from the University of Denver with a BA and MA in International Studies and from the University of Colorado with her JD.  As CCHI’s executive director, she is responsible for advancing public policy, guiding strategic and operational planning, and providing leadership and management support.

    Outside of work, Adela enjoys running. She is also an avid gardener, although she admittedly ends up killing most of what she plants.

    Joann Ginal

    CO State Senator
    District 14, Larimer County

    A healthcare professional, bio-scientist and community leader, State Senator Joann Ginal is a longtime Fort Collins resident.

    Dr. Joann Ginal is in her third term representing Colorado House District 52, Fort Collins and parts of unincorporated Larimer County. She is the past Chair, Health, Insurance & Human Services Committee, the current Chair, Local Government Committee, a member of the Agriculture and Natural Resources Committee and Chair of Colorado All Payer Claims Data Base Advisory Committee.

    Rep. Ginal has worked in the pharmaceutical and medical fields for over 20 years as a scientist specializing in reproductive endocrinology. Before working in the pharmaceutical industry, she was a professor of biology at Florida Institute of Technology, did aging research at the University of Florida in Gainesville, FL and held other teaching positions at Iowa State University.  She earned a Ph.D. in reproductive endocrinology from Colorado State University College of Veterinary Medicine, a Master’s degree in zoology, specializing in parasitology from Iowa State University and Bachelors, with honors in biology from the University of New Hampshire and a minor in microbiology. She has been an active member of the Fort Collins community, serving a total of 16 years on the City of Fort Collins Boards and Commissions, eight years on the Commission for the Status of Women and eight years on the Human Relations Commission.

    Kevin Patterson

    Connect for Health Colorado

    Kevin Patterson was named Chief Executive Officer of Connect for Health Colorado in April of 2015. Kevin previously served as chief administrative officer to Gov. John Hickenlooper and has an extensive history of public service. He has served as the interim executive director of three state agencies during leadership transitions, the Governor’s Office of Information Technology, the Colorado Department of Local Affairs and the Governor’s Energy Office. He brings a strong understanding of state government and stakeholder engagement to this role. Kevin has held leadership roles for the city and county of Denver in the Budget Office, the Planning Department, the Department of Human Services, the Department of General Services and the Department of Parks and Recreation.

    As the governor’s chief administrative officer, he served as a member of the State Board of Equalization, the Capitol Building Advisory Committee, the State Internet Portal Authority, and supervised 10 gubernatorial appointed public trustees. He was elected to the Denver Board of Education in 2001 and 2005.

    Kevin graduated with a BA in Teaching from Sam Houston State University and holds both a Masters of Public Administration and Masters of Urban Regional Planning from the University of Colorado at Denver.

    Dianne Primavera

    Lt. Governor, State of Colorado

    Dianne Primavera is a leading patient advocate who has spent three decades fighting for every Coloradan’s access to quality, affordable health care.

    As a young mom in 1988, Dianne was diagnosed with breast cancer. Her doctor told her that she had, at most, five years to live. Since her first diagnosis, Dianne has fought cancer four times and survived. Her personal battle with cancer inspired her to make it her life’s work to ensure every Coloradan has access to the health care they need when they need it.

    In 1990, Dianne joined the Rocky Mountain Regional Brain Injury Center, where her work focused on helping individuals dealing with serious injuries recover and resume dignified, fulfilling lives. Since then, she’s held many prominent positions throughout the public and non-profit sectors devoted to furthering life-saving medical research and connecting Coloradans who experience illness with the treatment they need to recover.

    In 2006, Dianne was elected to the first of four terms in the State Legislature, representing Broomfield, Superior, and parts of Erie. Throughout her service, Dianne was highly regarded for her success working across the aisle to promote Colorado small businesses, lower prescription drug costs, and expand access to affordable health care. Some of her major successes included:

    • Expanding Medicaid and private insurance coverage for cancer screenings and women’s preventative health care
    • Securing insurance coverage for autism services for children in Colorado
    • Enhancing privacy protections for Coloradans’ personal medical information
    • Creating a program to distribute unused cancer drugs to patients who could not afford them
    • Creating a Business Personal Property Tax Credit to reduce costs for small businesses
    • Most recently, Dianne served as the CEO of Susan G. Komen Colorado, one of the largest organizations in the country dedicated to breast cancer prevention, treatment, research, and education.

    Dianne is a lifelong Coloradan and a Broomfield resident. She has two adult daughters and a one-year-old granddaughter, Kailani. Dianne is also an avid country dancer — taking after her dad, who was a dedicated ballroom dancer throughout his life, even on his 95th birthday.

    Robert Smith, MBA

    Executive Director
    Colorado Business Group on Health (CBGH)

    Bob became Executive Director in May 2017.  He is working to build collaborative relations with and among purchasers seeking value-based health care.  Prior to joining CBGH Bob spent 38 years as a hospital/health system executive, providing leadership on strategic planning, business development, continuous quality improvement, and performance-based contracting.  He holds an MBA from Loyola University of Chicago, has co-authored a book on healthcare contracting strategies and published numerous healthcare articles. He taught managed care and risk-based contracting as a faculty member of the American College of Healthcare Executives for 15 years.    He has served as a member of the St. Vrain Valley School District Board of Education since 2007 and has been Board President since November 2014.

    Shane Wolverton

    Senior Vice President, Corporate Development

    Shane is responsible for establishing business partnerships and distribution channels for the company and is a sought after speaker on topics relating to value-based healthcare. He has been a featured speaker at the CMS National Medicare-Medicaid Payment Incentives and Penalties Summit, the American Hospital Association’s National SHSMD Conference, the National Association for Healthcare Quality’s Annual Conference, and the International Health Travel Insurance Conference of the Americas. Prior to joining Quantros, Shane served as senior vice president of corporate development at Comparion Medical Analytics. He also served as a management consultant with Health Care Investment Analysts (now Truven Health Analytics) and the McGraw-Hill Healthcare Management Group. Shane received his undergraduate degree from Auburn University.

    8:10 am – 9:00 am

    Opening Keynote Session

    Opening Remarks & Introduction of Keynote Speaker

    Creating Effective Health Care Markets: What Employers Can Do

    David Blumenthal, MD, President, The Commonwealth Fund


    9:00 am – 9:45 am

    The Road to Affordable Care: Aligning the Public & Private Sectors

    Kim Bimestefer, Executive Director, Colorado Dept. of Health Care Policy & Finance, State of CO


    9:50 am -10:40 am

    AM Solution Sessions


    Track 1:  Value-Based Purchasing Solutions
    Session A

    Pricing: Why Hospital Pricing Should be Benchmarked:  Montana’s Experience

    Marilyn Bartlett, Special Projects Coordinator
    State of Montana Commissioner of Securities and Insurance


    Track 2:  Value-Based Benefit Design Solutions
    Session B

    Healthcare Ecosystem: It Takes More Than Two to Tango

    Chris McDowell, MSPT, MBA
    Executive Director, Valley Health Alliance, Roaring Fork Valley

    Gary Knaus, MD, Family Physician, Roaring ForkFamily Practice,
    Carbondale, CO



    Refreshment Break & Exhibitor Showcase


    11:10 am – 11:50 am

    Track 1:  Value-Based Purchasing Solutions
    Session C

    Smarter Healthcare Begins Now

    Jeff Bernhard, President, Continental Benefits
    Shane Wolverton, Senior Vice President, Corporate Development, Quantros


    Track 2: Value-Based Benefit Designs Solutions
    Session D

    Using Bundled Payments to Drive Quality & Affordability

    François de Brantes, Sr. VP, Commercial Business Development, Remedy


    2:00 pm – 2:50 pm

    PM Solution Sessions


    Track 1:  Value-Based Purchasing Solution

    Session E

    How Colorado law Encourages Purchasing Alliances

    Claire Brockbank
    , Principal, Segue Consulting

    Track 2:  Value-Based Benefit Design Solution
    Session F

    Healthcare Transparencies: How Larimer County Empowers Employees to Easily Navigate to High Quality, Cost-Effective Services, and Providers

    Jennifer Fairman, Benefits Manager, Larimer County CO
    Sam Redmond, Vice President, Sales, Healthcare Bluebook

    3:00 pm – 3:50 pm

    Panel Discussion

    Creating Effective Markets: What’s Needed in Colorado?

    Moderator: David Blumenthal, MD, MPP, President, The Common Wealth Fund

    Panel Members:

    • Marilyn Bartlett, CPA, CMA, CFM, Special Projects Coordinator, Commissioner of Securities and Insurance, State of Montana
    • Kim Bimestefer, Executive Director, Dept. of Health Care Policy & Financing, State of Colorado
    • Adela Flores Brennan, JD, Exec. Director, Colorado Consumer Health Initiative
    • Colorado Representative Joann Ginal, Ph.D., D14, Larimer County
    • Kevin Patterson, MPA, CEO, Connect for Health Colorado
    • Bill Lindsay, CLU, CEBS, RPA, Lindsay3 Consulting


    Silver Sponsors


    We have been taking care of working families for more than 165 years. More than 22 million members rely on us every day, to help them make decisions about their health care and health care spending. And we’re committed to the communities we serve, making investments in local resources to show we care. Founded in 1853 in Hartford, CT, Aetna is committed to providing individuals, employers, health care professionals, producers, and others with innovative benefits, products, and services.  Aetna is now a subsidiary company of CVS Health Corporation.


    At Anthem Blue Cross and Blue Shield, we understand our health connects us to each other. What we all do impacts those around us. Anthem is dedicated to delivering better care to our members, providing greater value to our customers and helping improve the health of our communities. We are 40 million members strong, making Anthem one of the largest health plans in the country. We have more than 2,000 associates in Colorado. With local service and the efficiency of the Blue Cross and Blue Shield brand, we deliver measurable results and real value – now and for the long term.


    UnitedHealthcare of Colorado is proud to serve as the Silver Sponsor for the CBGH Conference Breakfast. UnitedHealthcare serves more than 1.3M members across Colorado. We are dedicated to helping people live healthier lives and making the health system work better for everyone by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. We offer the full spectrum of health benefit programs for individuals, employers, and Medicare and Medicaid beneficiaries, and contract directly with nearly 27,000 physicians and care professionals and more than 100 hospitals and other care facilities in Colorado. UnitedHealthcare is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified health care company. For more information, visit UnitedHealthcare at www.uhc.com or follow @UHC on Twitter.


    Bronze Sponsors

    Cigna Corporation (NYSE: CI) is a global health service company dedicated to improving the health, well-being, and peace of mind of those we serve. Cigna delivers choice, predictability, affordability and quality care through integrated capabilities and connected, personalized solutions that advance whole person health. All products and services are provided exclusively by or through operating subsidiaries of Cigna Corporation, including Cigna Health and Life Insurance Company, Connecticut General Life Insurance Company, Life Insurance Company of North America, Cigna Life Insurance Company of New York, Express Scripts companies or their affiliates. Such products and services include an integrated suite of health services, such as medical, dental, behavioral health, pharmacy, vision, supplemental benefits, and other related products including group life, accident, and disability insurance. Cigna maintains sales capability in over 30 countries and jurisdictions and has more than 160 million customer relationships throughout the world. To learn more about Cigna®, including links to follow us on Facebook or Twitter, visitwww.cigna.com.


    Kaiser Permanente Colorado is the state’s largest nonprofit health plan, working to improve the lives and health of all Coloradans for nearly 50 years. We are comprised of the Kaiser Foundation Health Plan of Colorado and the Colorado Permanente Medical Group—one of the state’s largest medical groups with more than 1,200 physicians. We provide comprehensive care for our 650,000 Kaiser Permanente Colorado members through 31 medical offices across the state. We are also committed to our social mission and in 2018, proudly invested more than $141 million to community health programs to improve the health of all Coloradans. For more Kaiser Permanente news, visit kp.org/share or follow us @kpcolorado or like us facebook.com/kpcolorado.






    Centura Health connects individuals, families, and neighborhoods across Colorado and western Kansas with more than 6,000 physicians and 21,000 of the best hearts and minds in health care. Through our 17 hospitals, two senior living communities, neighborhood health centers, physician practices and clinics, home care and hospice services, and Flight For Life® Colorado, our caregivers make the region’s best health care accessible. We’re on a mission to build flourishing communities and whole person care. We’re Centura Health, and we’re your dedicated health partner for life. For information on Centura Health or any of the facilities in our network, please visit the Centura Health website.



    Help your employees with the overwhelming task of paying for college by offering CollegeInvest 529s as a free, voluntary benefit. We’ll host a lunch & learn at your business to educate your staff about the cost of college, the tax benefits of a 529, and help them open an account. Importantly, we provide lunch, and there is no cost to you or your employees. You can also offer your staff direct deposit from their paycheck, which is a convenient and smart way to save.

    new Colorado law took effect on January 1 that gives businesses a corporate tax credit when they contribute to their employees’ 529 accounts. This tax credit is specifically for employers and is in addition to the dollar-for-dollar tax deduction that the state offers individuals making contributions. Colorado is proud to be one of only four states offering a tax break to employers for making contributions. Learn more at collegeinvest.org.


    Center for Improving Value in Health Care (CIVHC) is an objective, not-for-profit organization. Through services, health data, and analytics, we partner with and serve employers and other Change Agents to alter the current trajectory of health care. In our role as administrator of Colorado All Payer Claims Database, the state’s most comprehensive source of cost and quality information, we strive to empower individuals, communities, and organizations to achieve our mission of advancing the Triple Aim: better health, better care, and lower costs.


    Founded in 1983, Employers Health provides resources, tools, and expertise to help plan sponsors deliver access to high-quality health benefits at a sustainable cost. From offices in Canton, Columbus, Cincinnati, and Cleveland, Ohio, as well as Dallas, Texas and Denver, Colorado, we provide group purchasing opportunities for pharmacy, EAP services, dental and vision benefits. Today, more than 250 employer-members in 34 states participate in our group purchasing programs for pharmacy benefits through CVS Health, OptumRx, and EnvisionRx. To learn more about Employers Health visit employershealthco.com.


    Meru Health is a digital clinic for greater mental health with remote licensed clinicians, biofeedback and an app-based 12-week treatment program. The treatment program consists of evidence-based psychotherapy (cognitive-behavioral, mindfulness, behavioral activation therapies, and self-regulatory/resiliency practices), as well as sleep and nutritional coaching for optimal brain health. The program is specifically designed to help employees who are suffering from symptoms of depression, burnout, and anxiety – all of which create significant emotional costs for the employees, and substantial financial losses for their Employers. Our completion rate is 87% with treatment outcomes showing better results than traditional 1:1 therapy or antidepressants.


    Mile High Fitness and Wellness is your one-stop shop for all things related to your worksite wellness program including the following:

    – Onsite Chair Massage-Affordable, easy and stress reducing
    – Onsite Fitness Classes-Including meditation, yoga, dance, boot camp and more
    – Lunch and Learns-Get nutrition, fitness, stress management and comprehensive wellness education
    – Webinars-Convenient for all employees
    – Wellness Challenges-Choose from 40 different online challenges addressing all dimensions of wellness


    Novo Nordisk, a global healthcare company, has been committed to discovering and developing innovative medicines to help people with diabetes lead longer, healthier lives for 95 years. This heritage has given us experience and capabilities that also enable us to help people defeat other serious chronic diseases including hemophilia, growth disorders, and obesity. We have a strong focus on addressing the significant unmet medical needs in obesity care and tackling the many barriers to effective care that people with obesity experience. We continue in our long-term commitment to improving the lives of people with obesity by partnering with the community on education and advocacy, increasing access to care, and advancing medical management.


    At Preventive Health Now, we help companies of all sizes create a healthier workforce. Our flexible and personalized services include on-site health screenings, health risk assessments, health coaching, behavioral assessments, incentives tracking, flu shot clinics and more! We partner with companies nationwide to improve the health of employees, reduce absenteeism, reduce health care costs, and create a healthy culture. Contact us today to find out how we can help improve the health of your organization!


    Regenexx was the first to use stem cells to treat orthopedic injuries.

    Regenexx has published roughly half of all research worldwide on the use of stem cells to treat orthopedic injuries*, and we created the field of Interventional Orthopedics, the use of your body’s natural healing abilities to repair orthopedic injuries non-surgically. Our approach is rooted in our research and is constantly being refined and developed as we continue to lead the way in finding better methods for harnessing your body’s own healing agents to repair damaged tissue. Our proprietary, evidence-based protocols lead to unparalleled results. As the inventors of the specialty of Interventional Orthopedics, a specialty that focuses on using your body’s natural healing agents to treat orthopedic injuries, Regenexx is dedicated to a research-driven approach. We have a dedicated research and development team and a specialized research laboratory with more than $1 million of equipment that are constantly refining our treatment protocols and developing new techniques. Regenexx has developed many of the processing and treatment techniques in use today and we have published roughly half of all research worldwide on the use of mesenchymal stem cells for treatment of orthopedic injuries. In addition, we track results from Regenexx procedures in our outcomes database. We believe that stem cells and other Orthobiologics are not magical and that not all approaches are created equal.


    Segal Consulting is a full service, multidisciplinary benefits consulting firm.  Established in 1939, we have been providing benefit consulting for 80 years.  We are completely independent with no ties to any insurance company, third-party administrator, network, pharmacy benefit manager or private exchange.  We serve public, private employers, as well as multi-employer collective, bargained with a dedicated focus on public employers.  Our strategic consultants, actuaries, analysts, benefits attorneys, wellness nurses, doctors of medicine and pharmacy, audit and communications professionals are all Segal’s own employees.  The publications that we author and publish for our clients are specific to the public sector.

    We are creative and innovative.  We are the consultants for some of the most forward-thinking clients.  Segal uses data-informed analytics to help our clients address the costs of claims at the root cause – waste, inefficiencies, and member health.


    The FruitGuys is a family-run business providing farm-fresh fruit and clean-ingredient snacks to American workplaces. It was founded in 1998 in the kitchen of a one-bedroom apartment in San Francisco with a mission of helping companies provide healthy options to their employees during the workday.
    Fruit is sourced locally whenever seasonally possible, and The FruitGuys remains committed to supporting small, independent, and family-run farms near our regional hubs. With a zero-waste policy, all excess fruit is donated to hunger-relief organizations in the communities we serve, and our nonprofit FruitGuys Community Fund provides sustainability grants to small farms.